of households use the internet as their “Go To” source when purchasing local products and services.
94% of new customers who find local services use a search engine to find a businesses.
34% of all searches for local businesses are done on a mobile phone totaling over 1 BILLION local searches via mobile phone alone.
Customers are researching local and are then sharing their experiences on Google+, Yelp, Facebook, and other Local Review Sites.
When searching for a local business to choose, over 62% of people read online reviews.
Approximately 72% of consumers surveyed said that they trust online reviews as much as personal recommendations, even those by anonymous posters.
70% of customers trust a business with a minimum of 6-10 reviews.
said that positive online reviews make them more likely to use a local business.
Reviews are now the cornerstone to a successful local strategy
You need to know what your customers are saying about your business as soon as it happens.
According to a Harvard study, a one-star increase in Yelp rating leads to a 5% to 9% increase in revenue!
STEP 1 – Verify your local presence online
STEP 2 – Take control of you brand
STEP 3 – Build, market and monitor you reviews
Remember: Your search reviews greatly determine your revenue!