If you run a business, you understand there are lots of reasons to be on Facebook. The first is that Facebook is the largest social media platform on the planet, which there are millions of individuals who utilize it daily. The truth is, how you engage on Facebook makes a major distinction in the total trajectory of your business. If you’re not publishing frequently or publishing the best things, you run the risk of losing out on traffic you might be earning. Fortunately, there are methods to navigate this and to develop a social posting strategy that genuinely works for you and your life. Additionally, one that works for your business. Here’s what you require to know about why engaging more on Facebook is such a terrific idea.

The Benefits of Facebook Interaction

First things initially: why does connecting on Facebook matter so much? Here are a couple of things you should  understand: Facebook messenger has more than 600 million users There are 20,000 people on Facebook each and every single 2nd, which amounts to 11 million users on Facebook every 18 minutes Facebook users are accessing Facebook from their mobile platforms 79% of the time 50,000 messages are sent on   every minute 500,000 Facebook likes each minute Every hour, Facebook generates $1.4million in income Facebook makes $2.5 billion a quarter from mobile advertising Individuals share 1.3 million pieces of material each minute on Facebook Facebook’s user base is 66% millennials

Why You Should Post 2x Daily on Facebook

When it comes to Facebook, there’s a strong two-a-day rule that holds pretty real. There are many reasons for this. The very first is that posting twice a day is essential for any company with a significant Facebook following. In these cases, publishing two times a day is nearly literally the only way to make the most of clicks and engagement on content.                           

1. Publishing Twice Daily Hits Your Entire Audience 

Facebook’s algorithm has undergone lots of modifications in recent years. Because of this, posting two times day-to-day is among the best ways to guarantee that you’re actually reaching your entire audience. If you only post as soon as a day, you’ll miss out on particular audiences that aren’t on Facebook at certain times. When you post two times a day, you’ll strike your entire audience and make sure that everyone sees the material you have to use. What’s more, posting two times a day is a fantastic way to reuse material or share brand-new material with people.                     

2. Posting Twice a day Keeps You Accountable                     

  It’s easy to lapse when you start posting on Facebook. Fortunately, devoting to a twice-daily posting schedule will keep you responsible and on top of things. This is particularly real for brands that are looking to produce strong and specific outcomes for their brand names. When you post twice a day, it’s simpler than ever before to do this.     

3.More Engagement Means More Sales

It’s easy mathematics: the more engagement you get on your Facebook page, the more sales you’re going to make. Here’s a simple breakdown: 

• More engagement on your page implies a higher rank for your page 
• More reach on your page indicates more traffic to your website and blog sites 
• More grab your post means more click your posts 
• More sales suggest more money for you and your company 

Believe all these results sound terrific? Perfect, however you can’t attain them without posting frequently to Facebook. Unless you invest a significant quantity of time on the platform, your clients won’t reward you with their engagement or interaction.  . With this in mind, keep your engagement on the Facebook platform regimen and routine. It’s the very best way to produce more engagement and, eventually, to drive more sales.         

4.Facebook Wins for Referral 

Traffic Of all the social media platforms out there, Facebook drives the most referral traffic of anything. Compared to Pinterest, YouTube, and Twitter, Facebook is the heavy-hitter when it concerns driving traffic and keeping your brand name in front of customers. In December of 2014, for instance, Facebook drove almost 25% of all web referral traffic, compared to the 31.24% driven jointly by all other social websites combined. If you’re still using search as your main source of traffic, this significant boost in social recommendations might be a substantial benefit for your company. Specifically as search traffic continues to alter, social media referral traffic continues to end up being more important. The catch, however, is that you can just make the most of this social referral traffic if you regularly post on the platform.                          

5.  Facebook Currently Houses More Than 40 Million Active Pages for Small Business Users 

While it may look like there’s no factor to put yourself in the line of fire and compete with 40 million other small companies, this is more of a “keeping up with the Joneses” situation. If you’re not on the very same platform as 40 million other competitors, you’re going to miss out on traffic, sales, and conversions that ought to have and could have been yours. With this in mind, it pays to get onto Facebook, carve out your niche, and devote to a routine posting schedule for the sake of keeping your audience engaged and connected.

The Case for Facebook

Facebook is a powerful marketing platform, and it should have an active area in your marketing arsenal. If you’re not posting two times daily on the platform, however, you’re not utilizing it to its full potential. By posting two times daily on the platform, you stand to increase engagement with your consumers, ensure your posts are reaching your whole audience (instead of simply part of it), drive attention around your sales, events, and promos, and develop a vibrant and exciting Facebook page experience that will keep consumers coming back for more. If you’re having problem maintaining the 2x weekly Facebook publishing schedule, one of your finest alternatives is to enlist an expert firm that will work with you to ensure you’re handling the platform the method you wish to, which your consumers are getting what they need from your company. Our group is here to ensure you get quality Facebook posting and management services, no matter what type of business you run. Contact us today to learn more about our social media engagement services, or to pick your ideal package now.